How to increase Google PageRank using 301 redirect

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Many webmasters are concerned about saving their own site's link popularity.

To begin to define what is link popularity. This parameter is determined by the number of links that point to your website from other online sites.

This happens as follows: the search engines believe that your site is important and rank it up a few notches above, provided that a number of other sites link to it on your website.

Как повысить Google PageRank при помощи 301 редиректа

Increasing link popularity. What is the benefit

At the moment, the development of specific strategies to increase link popularity is the most important and critical aspect of every effective search engine optimization campaign.

PageRank, link popularity, inbound links are very important for website ranking in search results. In the formation of the strategy to increase link popularity and PageRank improves web pages.

High PageRank Web site is more important for search engines, as well as the higher position in the ranking of your website. However, there is ability to make some problem that could prevent the growth of link popularity.

Let's try to define the problem and build an action plan to address it

So, what actually is the problem

This is the case leduyuschim way: different search engines (AltaVista, Google, Rambler, Yandex) believe that and are various sites.

The result is that one part of the site will link to, and the other on As a result, PageRank and TCI your own website to share between the two domains on the same site, and this is the problem.

How to solve the problem

There is a special 301 redirect site, it automatically redirects those who pass the link on

Thus the search engines know that these two are one domain. As a result, link popularity is not distributed in two domains, and is considered to be common. The position of the site in search engines thus can be improved.

How to set up 301 redirects

In order to earn a 301 redirect, you have to prepare the server. It is known that modern servers perform work or with Apache, or with the software Microsoft. Before setting up 301 redirects need to know about what type of server you have (Apache or Microsoft). Then you can adjust the 301 redirect.

Installation Rules

How to setup 301 redirect a domain with a domain without WWW WWW server Microsoft IIS

The Microsoft. Htaccess file does not have, so you will be the easiest way to contact customer service hosting provider for solutions to your problem. In the event that support will not be able to do anything, you can use the following instructions:

1. Create a new web site using the Internet Services Manager, IP must be unique - it uses If you do not want to use a unique IP, you can use a virtual web-site

2. Next is to check the titles that are given to the server to the sites using this tool. As a result, both sites have to give 200 server OK.

3. On the main page of your website need to add the following code:

  <% @ Language = VBScript%>
 Response.Status = "301 Moved Permanently"
 Response.AddHeader "Location",

In this code can not be altered.

4. In order to ensure that the 301 redirect is working, look at whether the site gives the following data:

 «HTTP Status Code: HTTP/1.1 301 Moved Permanently» 

If the answer is yes, then all you have gone as needed.

How to set 301 redirect to a domain with a domain without WWW WWW on Apache

1. First of all, make sure that the server is active Apache module ModRewrite. As a rule, it is active by default, but it is worth checking that there was no hassle. In that case, if the module is inactive, it is necessary to contact support hosting provider and tell them about the problem. It should enable you to this module.

If you have access to the file httpd.conf, you have to activate it manually. Open the file for editing and rasskomentiruyte:

  LoadModule rewrite_module modules / 

Then save the file and make a reboot of the server.

2. Download from the server to your computer. Htaccess file

3. Make the file's backup best to save it on your computer somewhere else.

4. Open the. Htaccess editing, you can use the notepad.

5. Next, add the following lines, not forgetting to replace the address of the site

  RewriteEngine On
 RewriteCond% {HTTP_HOST} ^
 [R= 301 ,L] RewriteRule (. *) Http:// / $ 1 [R = 301, L] 

If you fail, try the following sequence:

  RewriteEngine On
 RewriteCond% {HTTP_HOST} ^ yoursite \. Ru $ [NC]
 [R= 301 ,L] RewriteRule ^ (. *) $ Http:// $ 1 [R = 301, L] 

6. Save all changes to a file, then upload it directly to the server.

7. Then open your web browser, type in the address bar of the site address without without www, let Log in to your site.

In the address field should automatically change to happen - the address you entered the site will change to

8. With the proviso that everything was done correctly, your site to 301 redirect should submit a title ( Check Server Headers Tool to help you):

  # 1 Server Response:
 HTTP Status Code: HTTP/1.1 301 Moved Permanently
 Date: Wed, 14 Mar 2007 22:49:28 GMT
 Server: Apache/1.3.27 (Unix) PHP/4.4.1 FrontPage/
 mod_ssl/2.8.14 OpenSSL/0.9.6b
 Connection: close
 Content-Type: text / html; charset = iso-8859-1
 Redirect Target:

 # 2 Server Response:
 HTTP Status Code: HTTP/1.1 200 OK
 Date: Wed, 14 Mar 2007 22:49:28 GMT
 Server: Apache/1.3.27 (Unix) PHP/4.4.1 FrontPage/
 mod_ssl/2.8.14 OpenSSL/0.9.6b
 Connection: close
 Content-Type: text / html 

9. If everything came together, it means that everything is working.

If you have completed all of the steps, but the desired result was not achieved, then you should use a backup. Htaccess. Re-pass all the stages, be careful.

If you have again failed, please contact support your hosting provider, it should help.

Last modified: 10/08/2013 at 08:18
Published: Wednesday, October 1, 2008 at 13:13
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Comments: 9

Average bar: 4.96 out of 5
  1. Job
    October 2, 2008 at 09:41

    I've been on a free hosting people. What do I do? I have no access to the file. Htaccess.


  2. Ai Pi Mani
    October 2, 2008 at 09:43

    Go for a paid hosting.


  3. Alexander
    August 20, 2009 at 07:49

    Such a redirection for the site on the people basically do not need, it is a problem-Level Domains (aaa.aa), and not the second (


  4. ice10
    November 10, 2009 at 20:47

    Thanks for the Old! Really what I wanted, I could not figure out how to put the 301 redirect.
    first level (aaa.aa), and not the second (
    In my opinion, aaa.aa - the second level, and - third.


  5. Dmitry
    January 21, 2010 at 20:38

    In general, I advise to use Yandex robots.txt host. For example, the string host:, and Google will determine the main domain, or you can register for tools for webmasters.


  6. Andrew
    February 6, 2010 at 11:10

    According to Yandex, by the way, without a robots.txt line host: also works fine.


  7. Alexey
    June 2, 2010 at 21:56

    Thanks to the author. Did a redirect in a jiffy. :)


  8. Marina
    August 2, 2010 at 12:31

    Tell me how to do a redirect from one page to the blog, which I want to remove the other? I'm a newbie. Read a lot, but I can practically do. Blog on vordpres.


  9. Ai Pi Mani
    August 2, 2010 at 17:49

    Open the file. Htaccess (in its absence, contact the administrator or create a new one).
    To create a redirect to a file, add a line like this:

      /staraya_straniza Redirect 301 / staraya_straniza 


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